In order for you to setup your files and submit your artwork for all your components in the correct format we have provided you with some Dos and Don’ts and artwork templates. Technically this is all that you should need for a successful project start, but we know that depending on your level of expertise, a helping hand never goes amiss. So if you have any questions or need help, you can check out our FAQs, which are more in-depth than the quick reference on here, or if you are stuck, please drop us a line.
We have provided templates for a variety of products based on the most popular products. We have many more templates available, if you cannot find what you are looking for here just contact us. The templates are available as layered EPS files (Adobe CC) and as Adobe PDF. Please select the file format that you prefer.
The Do it and the Don’t Do it of artwork submissions.
Here are some simple guidelines of what you should do and what you should avoid doing.
Screen or Litho print Colour
We use 4 colour process and Pantone™ CMS to print. This means all printed parts are either printed from the four process colours Cyan, Magenta, Yellow and blacK (CMYK) or a ready mixed colour from the Pantone™ range. So to ensure colour consistency across all printed parts make sure all your artwork files are setup within the CMYK colour space. Don’t use RGB (or anything else). If you start with a file setup in RGB and convert to CMYK, that conversion process can produce unpredictable and different results in each file and simply put, your colours won’t match. For special colours from the Pantone™ spectrum setup any additional colour as a separate 100% black colour channel and specify its Pantone™ Reference.
Digital print Colour
Whilst the digital print technology allows for RGB images to be converted on the fly, we only recommend this if you prefer colour vibrancy over colour matching. If you prefer colour matching across multiple components we recommend following the principles above.
The bigger the better? Yes within reason. The best setup for any print file is 300dpi for rasterized images. Any line art should follow this but if you have this setup as scalable vectors, even better.
Don’t create files at 600dpi or above, it simply slows down the progress of your order as we will need to edit the files and the higher resolution will not improve the print in the slightest.
We come to fonts in a moment but we would strongly advise not to rasterize your fonts.
Please supply all the fonts with your files or make sure they are embedded in the File. Better still, if you use a design program that allows you to outline the fonts (creating a vector image) then this is preferred as it removes any issue with font embedding or substitution.
We accept a multitude of files, but prefer print ready PDFs created with the criteria above in mind and set to “high or press quality print” in the output settings. If you can only supply us editable file, please follow the font guidelines, make sure all linked images are supplied or embedded and submit in one of the following formats:
- Adobe™ Illustrator AI or EPS
- Adobe™ Photoshop PSD or EPS
- Adobe™ InDesign INDD or EPS